Click Here to view research completed to support the Explorers’ Edge Marketing, Communication and Brand Strategy.
This research commissioned by RTO 12 / Explorers’ Edge :
- Segmented the Ontario vacation-traveller audience and prioritized those audiences based on business potential for the region
- Identified levers that could pull or barriers that we face in reaching the segments
- Provide insight for the development of possible market positioning strategies for Explorers’ Edge